GMO Labeling: Are QR Codes a Solution? The GMA Says Yes
Jan11

GMO Labeling: Are QR Codes a Solution? The GMA Says Yes

Last month, the Grocery Manufacturers Association (GMA) launched a new initiative they hope will ease the GMO labeling concerns of both consumers and producers.  Shoppers can access product information by either scanning a QR code, doing a search on the web, or by directly visiting a participating company’s website. What exactly will it look like? Each individual product that participates in SmartLabel will have a specific...

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